Senior drivers needed to test road safety technology in the North West

Date: Thursday, December 21, 2017

Senior drivers needed to test road safety technology in the North West

Photo credit: Pixabay 


500 drivers over the age of 65 are needed from across the North West to take part in a new voluntary research project designed to help elderly drivers stay on the road safely for longer.


Space-tech start-up company, Satsafe, has developed a unique driver monitoring system that can detect unusual changes in an individual’s driving patterns that could indicate, for example, deterioration in eyesight or in reaction times. 


Combining black box technology and dash cameras with big data analytics, Satsafe’s ‘Telematicam’ is a ‘plug and play’ innovation that provides safety and security benefit to users and their families.  It can also be used to protect a driver who had been driving safely when an accident has taken place, providing back-up that they weren’t speeding or driving erratically at the time, and alert family and the emergency services that an incident has occurred and where.



DVLA figures show that more than 4.5 million of the 39 million people holding driving licences in the UK are aged over 70.  And the number of drivers aged over 90 has topped 100,000 for the first time.


In an ageing population, driving is an important part of life for a growing number of elderly drivers, providing freedom and independence, and research shows that giving up driving can increase depression and isolation. However, driving can also involve a certain amount of risk and often anxiety, both for the elderly driver who might be questioning their ability to drive, and for family who might be worried about them. 


Tiny ultra-sensitive sensors built in to the Telematicam form an accurate picture of how safely a car is being driven by an individual, gathering information on acceleration, braking and cornering forces as well harsh braking events at junctions which can be an early indicator of failing eyesight.  A notification can be sent to family members if their relative is encountering difficulties that are potentially putting themselves and others at risk, or in worse cases, has been involved in an accident.


Satsafe CEO, Stuart Millward, said: “Maintaining our independence and mobility for as long as possible is important to so many of us, but safety can be a concern for all involved.  We are really looking forward to working with our volunteers, to trial our technology and help us develop additional features that will provide real benefit and peace of mind to themselves and family members.  Ultimately we want to enable people to stay mobile for as long as possible, while it is safe for them to do so.”


“The key here is early intervention - notifying families when a parent’s driving habits have changed, which may just indicate that an eye test is needed, could save lives, but can also provide reassurance if there is concern about the onset of dementia, which could impair driving ability. ”


This is quite close to home for Stuart, who recognised when his own father was showing early stages of dementia that the notification that Dad had gone out and returned home safely was a key feature that was very warmly received by the whole family.


Two years ago, thanks to financial support from the European Space Agency business incubator, Stuart moved his business to the Science and Technology Facilities Council’s (STFC) Daresbury Laboratory at Sci-Tech Daresbury in the Liverpool City Region, to rapidly prototype his unique technology.  During this time, with further substantial support from Innovate UK and the Liverpool City Region Support Programme, LCR 4.0, he has taken his technology to the next level thanks to the high performance computing facilities at the STFC Hartree Centre (which is home to some of the most advanced computing technologies and expertise in the UK) and the virtual prototyping capabilities of the University of Liverpool’s Virtual Engineering Centre, both of which are also located on site at theSci-Tech Daresbury campus.


“It’s been a particularly busy but productive couple of years,” added Stuart, “but thanks to the financial support we’ve had and access to the facilities and expertise on site here at Sci-Tech Daresbury, that a small businesses like us couldn’t otherwise have accessed anywhere else, we are excited to say that we are ready to validate our technology with early adopters as we prepare to commercialise with major insurers in early 2018.


Professor Susan Smith, Head of STFC’s Daresbury Laboratory, said: “In its recently announced Industrial Strategy White Paper, the Government reconfirmed its commitment to harnessing the power of innovation to help meet the needs of an ageing society, and to help our older citizens lead independent fulfilled lives. I can’t think of a more fitting example of this than what Satsafe is doing right now, and I’m thrilled that they are doing it right here at Sci-Tech Daresbury.” 


Satsafe’s move to Sci-Tech Daresbury coincided with its successful bid to become the lead consortium partner for road safety work package in ‘CityVerve’ - the UK’s£10 million ‘smart city’ project in Manchester working closely with Manchester City Council, Transport for Greater Manchester and technology giantsincluding Cisco, BT and Ordnance Survey.  The aim of CityVerve is to demonstrate the societal, commercial and environmental benefits of Internet of Things applications within a city, to improve its services in everything from healthcare and law enforcement, to traffic control and air quality, creating a smarter, safer city to enhance the quality of life for its residents.


Motorists in the North West, who are aged 65 or over and who would like to volunteer to trial Satsafe’s telematic technology should contact Satsafe by emailing


To read the full LCR 4.0 and Satsafe case study, please click here. 




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